Posts Tagged ‘Loyalty Programs’

Retailers collect an obscene amount of data on their customers and they use loyalty programs such as Air Miles and Aeroplan to gain additional insight into our shopping habits and spending patterns. Consumers want to know what data is being collected about them and want retailers who offer loyalty programs to ask for permission before…

Scanning the weekly flyers and clipping coupons is a great Canadian tradition but, like the landline telephone, VCRs and analog TV, coupons and flyers are on their way out.  Retailers are moving online and developing smart phone applications to get more personal with their offers. Rapid advances in technology, coupled with the rise of social…