Loyalty Programs
What Is Air Miles Cash?
If you’ve checked out the Air Miles website recently you would have noticed a new feature called Air Miles Cash. Beginning in March, 2012 you will be able to instantly redeem the reward miles in your Air Miles Cash balance towards purchases at participating sponsors. Air Miles Cash: How It Works Air Miles Cash is…
Read MoreUsing Loyalty Rewards For Holiday Gifts
According to BMO’s Annual Holiday Spending Outlook, more Canadians than ever plan to redeem loyalty rewards for gifts this year. “Canadians consider loyalty rewards a bona fide gift-giving currency,” said Su McVey, Vice President, Customer Communications & Marketing, BMO Bank of Montreal. “More than 85 per cent of respondents to our poll told us they…
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