Loyalty Programs
A Look At Air Canada’s Reimagined Aeroplan Program
A long awaited and newly reimagined Aeroplan program will officially launch on November 8th, 2020. The revamped loyalty program will feature exciting new improvements for earning and redeeming miles. I’ll summarize the changes, both positive and negative, to the new Air Canada Aeroplan program below: New Aeroplan Changes Coming November 8, 2020 I’ll admit I’m…
Read MoreNew PC Optimum Program: A Loyalty Behemoth Is Born
Loblaws began integrating PC products onto Shoppers Drug Mart shelves soon after acquiring the pharmacy chain in March 2014, but the two Canadian retail giants have kept their loyalty programs apart. That changes February 1, 2018 when PC Plus and Shoppers Optimum will officially become the PC Optimum program. I’ve spent the better part of…
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